In a world where creativity knows no bounds, a giant baked bean made from two tins of Heinz beans has taken social media by storm. Tom Snell, 25, and Dylan Hartigan, 27, both advertising creatives, embarked on an amusing project that would capture the attention of thousands online. This massive bean, crafted just for fun, has been described by its creators as "what the people need."
The duo, who reside in London and have an advertising agency background, developed the idea over two years. The aim was to flex their creative muscles without a particular purpose in mind. "People need a big bean in their lives," Snell expressed, highlighting the whimsical nature of their creation.
Initially shared on Reddit, their mock campaign quickly went viral, garnering widespread attention across various social media platforms. The giant bean was not just a food item; it represented a playful take on a beloved British staple, inviting people to rethink the joy found in simplicity.
